About the Book Social Psychology is interested in the ways in which interactions with other people influence attitudes and behaviour. Individuals belong to several types of groups such as family, club, community, school, friendship and so on. These groups affect our behaviour and shape our attitudes towards life, social psychology is mainly concerned with the behaviour of an individual as a member of a group. It uses its own methods of investigating the influences that a group exerts on an individual's behaviour. It is mainly concerned with such group phenomena as leadership, group behaviour, dynamics, social perception, social attitudes, customs, traditions, social prejudice and social tensions like strikes, riots and wars.
About the Author Dr. Dev Prakash has obtained his Master's degree in Sociology and Political Science from Agra University. As a lecturer he has more than twenty years of professional experience. He has written and edited several articles for reputed magazines and journals. His research interests include cognitive processes involved in sociological factors involved in assessment and society. He is a good observer of social attitudes among masses and devoted himself for the welfare of human beings in general.
Preface Psychology has been defined as the science of human and animal behaviour. In other words, psychologists are interested in finding out the causes underlying various types of behaviour. The term behaviour as it is used in psychology is very broad. It does not mean only the things a person does in every day life, such as walking, crying, frowning etc. For the psychologists, however, the term behaviour includes not only how we act or what we do, but also how we think and how we feel. In short, it includes mental processes, such as thinking, feeling, willing, imagining etc. as well as the physical processes.
Book's Contents and Sample Pages
